Sunday Slackers

Hitting the summer slow way …

CowsSocial Media Day: How the world celebrated.

Environment: Major airline set to be poop-powered.

Humanity: In a week where we remembered the victims of a man’s inhumanity, we bid farewell to a children’s saviour. R.I.P. Nicholas Winton.

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Seasonally adjusted for app use

I’ve missed the last few Seasonally Effecteds, so I thought I’d mosey on up  this month and catch up with all the lovely people who frequent Dot Cafe (last Wednesday in the month, varies occasionally, check before leaving), as well as try my hand with the Splice app again.

Another excellent mix of folks took to the mic; here’s a video snapshot:

The reason for laughter at the end? Roy was too quick for me and we did a little stop-start dance before we got the final take!

In order of appearance: Tendayi Sutherland; Thomas Kelly; Toby Marsh; Sam Rapp; Gavin Alexander; Nigel Adams; Lionesse X; Mike Orvis; Razz Saunders; Rachel Lowrie.

Visit www.seasonallyeffected.wordpress.com – email Roy if you want a slot at the next one.

18 tips to extend your Facebook reach

With Facebook throttling the organic reach of posts so that very few (approx. 15%) of those who’ve liked a page will actually see them, are paid ads the only way to go?

Facebook

There are certain benefits:

  • they practically guarantee many more visits and likes
  • they allow you to target your audience more thoroughly
  • the comparative cost of a Facebook ad is much lower than traditional methods

You do need to spend money to be widely discovered – but then you need to bear in mind that the more ‘likes’ your page has (50k plus) the more FB will throttle, bizarrely.

So promote to a specific and targeted audience, define your goals and approach, and remember, quality not quantity, always. (And don’t forget to end the campaign – Facebook will continue to collect payment!)

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Is your small business on-line yet? If not, why not?

SMEs, charities and community groups today require a digital mindset if not to be left behind by the competition.


Digital marketing wordcloud

Everyone is on the internet nowadays, aren’t they? Open 24/7, 365 days a year, it’s hard to avoid.

But you’ve been putting off creating your own on-line presence. Why? Time? Money? You don’t see the point of social media – why would you want to know what other people had for breakfast? Trust me, it’s so much more than that!

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The People’s Strictly Blub-Fest

The People’s Strictly kicked off last night – and shares in Kleenex must have soared!

peoplesglitterball

With an audience potentially split between this, The Brits and Wolf Hall, it quickly became clear that for depth of character, drama, passion and all round life affirming goodness, BBC1 was the place to be.

This wasn’t just any emotional rollercoaster. This was us being more emotionally rollercoastered than ever before, as we met three of the deserving Strictly Come Dancing fans being given their chance to shine in the Strictly ballroom.

Michael, Cassidy and Heather are three of the most inspiring people you’ll ever meet. Their selflessness in the face of shattering adversity in their own lives just serves to remind us how powerful the human spirit really is. Read all about them below, along with Trishna, Anna and Phil, who we’ll be introduced to next week and whose stories are just as incredible.

peoplespics

From left to right of the above image (top row and then bottom):

The couples will compete for the People’s Glitter Ball in a live show on March 11, hosted by Tess and Claudia. We’ll vote for our winner, who’ll be crowned The People’s Strictly champion during Comic Relief on March 13.

The Twitter timeline was awash with virtual tears and tributes to these amazing people. Here’s a selection (to prove it wasn’t only me sobbing my heart out!)

The Three Heroes (click to read the quotes) 

peoplespics

The Heartbreaking One

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The Men Sobbing

 

 

 

 

 

 

 

 

 

The Competitive Edge

 

 

 

 

 

 

 

 

 

The Unashamed Tributes (a fraction)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The Last Words

 

 

 

 

 

 

 

 

 

 

Official images courtesy BBC